Representative Work
Recent Engagements
Led full repositioning for an urban hotel that is part of a global luxury hospitality brand and developed supporting materials including an internal-facing hotel narrative and storytelling toolkit for implementation across all disciplines.
Crafted investment narratives and comprehensive offering memorandums for four confidential hotel and resort assets, positioning each for market sale and/or new operator engagement.
Supported confidential luxury hotel in Caribbean with strategic marketing plan to support post-opening activity and drive demand during shoulder seasons.
Detailed work samples available upon request for qualified engagements. Additional representative work below.
Testimonials
“Working with Mesmerit elevated the way we articulate the story of JW Marriott Los Angeles L.A. LIVE. Hilary brings deep expertise in luxury marketing and a clear understanding of how strategic positioning shapes guest experience and drives revenue. Her collaborative, thoughtful process resulted in a hotel narrative supported by a comprehensive storytelling toolkit that our teams can easily apply across departments. Warm, responsive, and genuinely invested, Hilary has become a true partner to our property and our brand.”
— Javier Cano, Area General Manager, Los Angeles
Developed Partnership with Luxury Streetwear Company, Late Checkout, which was ultimately recognized as a Gold Cannes Lion winner
Led launch of global, award-winning Ritz-Carlton multi-channel "Leave Better" campaign
Led launch of global, award-winning Ritz-Carlton multi-channel "Leave Better" campaign
Spearheaded global content partnership, "A Tale Of Our Artisans," between The Ritz-Carlton and Hearst
Developed "I am Ritz-Carlton" associate-centric content
Developed partnership between The Ritz-Carlton and SHOWTIME's The First Lady
Quoted in "The Power of Unexpected Collaborations to Influence New Audiences" article
Launched integrated campaign for The Ritz-Carlton, Cleveland